It’s not an easy time to look for a new position. Whether you were in the middle of a career change before COVID-19 hit or are looking for new positions now, the recruitment process has changed dramatically. 

But HR and recruiting are always evolving to keep up with the latest market trends, so not every shift has to do with the pandemic. If you’re currently in the market for a new position or expect to be soon, here are some of the most recent recruitment process changes changes in the recruitment process and how you can adapt to new challenges. 

Recruiting by Chatbot

Modern-day job markets have never been more challenging. Due to corporations scaling back, more people reply to a single job posting than ever, making each position more competitive. This also overburdens hiring managers that must narrow down a list of dozens — if not hundreds — of qualified applicants. 

Many recruiters are now leveraging different technology solutions to automate part of this process. As a candidate for a position, you may initially interact with a chatbot that will ask some preliminary interview questions or schedule you for a phone interview. AI tools are also used to screen resumes, making it vital to that you pay particular attention to keyword usage. 

Mastering Social Media

If you aren’t active on social media, you should be for the purposes of career networking. Unless you’re in your 20’s, Snapchat and Instagram aren’t necessary, but LinkedIn, Facebook, and Twitter are helpful. According to The Muse, 94% of recruiters use social media in their recruiting efforts, and 78% have hiredmade a hire through social channels. 

Knowing that employers are likely going to look you up on social media, it’s a good idea to take a close look at your publicly available profiles to ensure they’re professional. For personal accounts where you do more casual socializing, set them to be viewable to friends only.

Consider making a tailored job search profile on a professionally geared social network such as LinkedIn. You may consider including recommendations from previous employers to in order to make it more appealing. Then make sure you are active enough on the platform to engage with employers and respond to messages quickly. 

Understanding Culture Fit

Having a strong company culture is now a priority for both employers and the people that work for them. According to one recent survey, more than half (56%) of employees place more value on culture than salary. 

The challenge for job seekers is to find an organization that best aligns with their values. When discovering an open position that seems to fit your needs in terms of requirements and benefits, be sure to also research the company culture online before committingmaking a commitment. What does the company stand for, and what do others say about it? Take note of any red flags and devise some diplomatic questions to address them in your interview.